Branding Works For Us Too
Like Business and Blogging, other blogs in b5media’s business channel will prove helpful for contract workers. Like Brand Curve. Ron gives the lowdown on branding and marketing and how businesses can successfully use it. His post on 5 Goals for a Marketer is quite interesting. Since visibility is always important for a freelancer, he should put on his marketing cap from time to time and remember to:
- Know your consumer
- Be honest with them
- Niche away
- Differentiate and innovate
- Keep your toes dipped in trendy waters.
I’m sure you can see how these five items relate to freelancers, even before you check out the article for more information.
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1 opinion for Branding Works For Us Too
An Easy Way to Avoid Brand Confusion
May 8, 2007 at 8:02 am
[…] already established the importance of a brand for a freelancer or contract worker. Aside from the power of a name, building a powerful brand is a great way to increase your exposure […]
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